Case Study

Mediacurrent partnered with Travelport to build a new fully responsive Drupal website that would deliver a stable platform to support future growth, a more fluid user experience to satisfy their customer base, and a digital strategy roadmap to help build their brand.

As an international non-profit, CARE does amazing work around the globe. As you can imagine, CARE's web properties play an immensely critical role to help carry out their mission "to serve individuals and families in the poorest communities in the world." They leverage their sites to support humanitarian relief efforts that need immediate fundraising and marketing oriented campaigns. There is no margin for error. The ability to raise awareness and funds is literally saving lives.

NASCAR Home Tracks returned for its fourth season on Drupal with an updated site, launched by Mediacurrent in time for this week's K&N Pro Series West season-opener at Phoenix International Raceway.

Mediacurrent helped introduce NASCAR and Turner Sports to Drupal in 2008 with the launch of the touring series web site, and has continued to build new features into the successful platform each season.

Updates for 2011 include:

Alaska Dispatch launched its new website today using Drupal and Open Publish. The online news site, founded by journalists and majority-owned by former U.S. News and World Report CFO Alice Rogoff, received a complete redesign and migration from Joomla. Mediacurrent joined the Alaska Dispatch team to assist with the final phases of the project.

With the last week's release of Drupal 7 and a steady stream of large enterprise sites continuing to migrate onto the content management platform, excitement abounds in the Drupal community. While celebrating all that is new, however, let's not forget about some of the early adopters that helped pave the way for all of the brand-name companies now hopping on board.

DrivenByYou.com represents a new approach to buying cars online. Traditional online car buying guides users to shop for automobiles by selecting a make, model or year as the first step of the buying process. Autotrader.com decided to take lessons learned from shoppers at brick-and-mortar auto dealerships and apply them to an online car buying experience.

We recently completed a relatively small, but really cool Drupal v6 microsite that exemplifies to me how open-source is impacting traditional advertising channels (i.e. print, TV, radio, etc.). Unfortunately, the website (Neurowebcast.com) is for invite only guests, but works similarly to other messaging chats you have probably seen online.

We recently launched a new website for In-Fisherman, a division of publishing powerhouse InterMedia Outdoors (IMO). This is a really robust, feature-filled Drupal site that we are profoundly excited about. In a nutshell, IMO is recognized as one of the strongest brands in the outdoor sportsman industry.